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Industry Statistics

Sporting the new costume from the pages of the "New 52," the Justice League: Superman Action Figure from DC Collectibles was the best-selling toy product to comic book specialty retailers in December. DC Collectibles had a strong month in December with four products in the top ten including the DC Comics Cover Girls: Harley Quinn Statue at #2, the "We Can Be Heroes" Justice League Box Set (November's top selling toy product) at #4, and the Dark Knight Returns Action Figure Box Set at #8.

Diamond Select Toys had two products in the top ten — the Marvel Select: Barbarian Hulk Action Figure at #4 and the Marvel Select: Storm Action Figure at #9.

Also with two products in the top ten was Hong Kong manufacturer Enterbay — The Dark Knight: Batman HD Masterpiece Figure ranked #5 and The Dark Knight: The Joker HD Masterpiece Figure ranked #6.

Rounding out the top ten were Kotobukiya with the DC Comics: Power Girl Bishoujo Statue at #7 and Bowen Designs with the Spider-Man Red Musuem Statue at #10.

TOP 25 TOYS
Based on Total Retail Dollar Sales of Products Invoiced in December 2012

DOLLAR
RANK
QTY
RANK
ITEM
CODE
DESCRIPTION PRICE VENDOR
1 1 OCT120316 JUSTICE LEAGUE SUPERMAN ACTION FIGURE $22.95 DC 
2 6 SEP120277 DC COMICS COVER GIRLS HARLEY QUINN STATUE $99.95 DC 
3 7 AUG120308 WE CAN BE HEROES JUSTICE LEAGUE 7 PACK BOX SET $99.95 DC 
4 2 JUL121724-M MARVEL SELECT BARBARIAN HULK AF $21.99 DST
5 46 AUG128067 DARK KNIGHT BATMAN HD MASTERPIECE AF $260.00 ENT
6 52 AUG128068 DARK KNIGHT JOKER HD MASTERPIECE AF $260.00 ENT
7 8 JUL121879 DC POWER GIRL BISHOUJO STATUE $59.99 KOT
8 4 OCT120313 DARK KNIGHT RETURNS ACTION FIGURE BOX SET $59.95 DC 
9 3 APR121690-M MARVEL SELECT STORM AF $21.99 DST
10 38 JUL121855 SPIDER-MAN RED MUSEUM STATUE $225.00 BOW
11 10 OCT120312 BATMAN BLACK & WHITE STATUE BY FRANK MILLER 2ND ED $79.95 DC 
12 14 SEP120278 DC COMICS COVER GIRLS POISON IVY STATUE $99.95 DC 
13 27 JUN121932 DARK KNIGHT RISES BATMAN ARTFX STATUE $129.99 KOT
14 15 JUL120273 DC COMICS COVER GIRLS CATWOMAN STATUE $99.95 DC 
15 17 JUL121723-M WALKING DEAD MINIMATES SER 2 $107.88 DST
16 56 JUN121913 SPIDER-MAN BLK COSTUME MUSEUM POSE STATUE $225.00 BOW
17 43 OCT121632 MARVEL UNIVERSE AF ASST 201204 $179.88 HAS
18 11 JUN121933 SW BOBA FETT ARTFX+ STATUE ROTJ VER $49.99 KOT
19 16 OCT120314 DC COMICS SUPER VILLAINS JOKER BUST $69.95 DC 
20 61 SEP121748 SW VINTAGE AF ASST 201208 $179.88 HAS
21 110 JUL128085 BATMAN SUPER ALLOY 1/6 SCALE FIG $220.00 PLA
22 25 SEP120275 DC COMICS SUPER HEROES SUPERGIRL BUST $69.95 DC 
23 20 JUL121717 MUNSTERS KOACH 1/15 SCALE VEHICLE $60.00 DST
24 33 AUG121959 DEVIL MAY CRY 3 PLAY ARTS KAI DANTE AF $69.99 SQU
25 81 APR111735 MARVEL X TOKIDOKI FRENZIES 30PC BMB DS $178.50 TOK

This information may not be reproduced in any format without the express permission of Diamond Comic Distributors.

How does Diamond calculate the charts? It all starts at the comic book shop.

Data for Diamond’s sales charts — which include the monthly market shares and all top product charts — are compiled by Diamond Comic Distributors from a universe of over 3,500 accounts, comprised of comic book specialty shops and other merchant stores and buyers. The shops are primarily located in North America, with a percentage of sales also to international stores and buyers located throughout the world. The account base includes not only brick-and-mortar comic book specialty shops, but also Internet stores, chain stores, and other specialty stores.

Unit and dollars sales are calculated based upon orders invoiced and shipped to Diamond accounts during any given month, minus any copies that are distributed free of cost.