Mobile Menu

Publisher Market Shares: November 2013

Marvel Comics was the leading publisher in Retail Dollar Share and Unit Share categories in November 2013 based on total sales of comics, graphic novels and magazines to comic book specialty stores, according to Diamond Comic Distributors.

PUBLISHER MARKET SHARES
Based on Total Unit Sales of Products Invoiced in November 2013

RETAIL MARKET SHARE
PUBLISHER SHARE
MARVEL COMICS 29.97%
DC COMICS 29.24%
IMAGE COMICS 8.67%
IDW PUBLISHING 6.68%
DARK HORSE COMICS 6.11%
DYNAMITE ENTERTAINMENT 3.20%
BOOM! STUDIOS 1.90%
EAGLEMOSS PUBLICATIONS LTD 1.86%
VALIANT ENTERTAINMENT 1.58%
VIZ MEDIA 1.19%
RANDOM HOUSE 1.03%
AVATAR PRESS INC 0.96%
ARCHIE COMIC PUBLICATIONS 0.77%
ZENESCOPE ENTERTAINMENT 0.68%
ONI PRESS 0.66%
FANTAGRAPHICS BOOKS 0.43%
HACHETTE BOOK GROUP USA 0.37%
ST. MARTINS PRESS 0.35%
ASPEN MLT INC 0.26%
TITAN 0.26%
OTHER NON-TOP 20 3.81%
 
UNIT MARKET SHARE
PUBLISHER SHARE
MARVEL COMICS 33.65%
DC COMICS 31.90%
IMAGE COMICS 9.77%
IDW PUBLISHING 6.26%
DARK HORSE COMICS 4.91%
DYNAMITE ENTERTAINMENT 3.00%
BOOM! STUDIOS 1.92%
VALIANT ENTERTAINMENT 1.74%
AVATAR PRESS INC 0.91%
ARCHIE COMIC PUBLICATIONS 0.81%
ZENESCOPE ENTERTAINMENT 0.70%
ASPEN MLT INC 0.64%
EAGLEMOSS PUBLICATIONS LTD 0.44%
VIZ MEDIA 0.42%
RANDOM HOUSE 0.29%
ONI PRESS 0.28%
HACHETTE BOOK GROUP USA 0.12%
TITAN 0.12%
ST. MARTINS PRESS 0.10%
FANTAGRAPHICS BOOKS 0.08%
OTHER NON-TOP 20 1.94%

NEW TITLES SHIPPED
Based on Total Unit Sales of Products Invoiced in November 2013

PUBLISHER COMICS SHIPPED GRAPHIC NOVELS SHIPPED MAGAZINES SHIPPED TOTAL SHIPPED
DC ENTERTAINMENT 85 29 1 115
MARVEL COMICS 74 34 0 108
IDW PUBLISHING 46 31 0 77
DARK HORSE COMICS 37 31 0 68
IMAGE COMICS 42 14 0 56
DYNAMITE ENTERTAINMENT 30 18 0 48
VIZ MEDIA 0 25 0 25
BOOM! STUDIOS 20 3 0 23
VALIANT ENTERTAINMENT 8 2 0 10
EAGLEMOSS COLLECTIONS 0 0 9 9
OTHER NON-TOP 10 64 116 16 196

COMPARATIVE SALES STATISTICS
Based on Total Unit Sales of Products Invoiced in November 2013

  DOLLARS UNITS
NOVEMBER 2013 VS. OCTOBER 2013
COMICS -18.80% -18.95%
GRAPHIC NOVELS -9.72% -14.98%
TOTAL COMICS/GN -16.07% -18.65%
NOVEMBER 2013 VS. NOVEMBER 2012
COMICS -1.21% -8.43%
GRAPHIC NOVELS 14.59% 11.44%
TOTAL COMICS/GN 3.39% -7.12%
YEAR-TO-DATE 2013 VS. YEAR-TO-DATE 2012
COMICS 11.09% 7.69%
GRAPHIC NOVELS 5.55% 3.92%
TOTAL COMICS/GN 9.33% 7.39%
Dollar Market Shares for November 2013

Dollar Market Share – November 2013

Unit Market Shares for November 2013

Unit Market Share– November 2013

 

This information may not be reproduced in any format without the express permission of Diamond Comic Distributors.

How does Diamond calculate the charts? It all starts at the comic book shop.

Data for Diamond’s sales charts – which include the monthly market shares and all top product charts – are compiled by Diamond Comic Distributors from a universe of over 3,500 accounts, comprised of comic book specialty shops and other merchant stores and buyers. The shops are primarily located in North America, with a percentage of sales also to international stores and buyers located throughout the world. The account base includes not only brick-and-mortar comic book specialty shops, but also Internet stores, chain stores, and other specialty stores.

Unit and dollar market shares are calculated based upon orders for comic books, graphic novels, and magazines invoiced and shipped to Diamond accounts during any given month, which comprises initial pre-orders, advance reorders, and reorders, minus any copies that are received back from a title marked as returnable.

The count of new titles shipped includes all titles that were invoiced by Diamond to retailers for the first time during the month and is not the official solicited title count for the month. Variant edition comic books and graphic novels at the same price point count as a single SKU. Variant edition comic books and graphic novels at different price points count as separate SKUs for each edition.