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Marvel Comics was the leading publisher in Retail Dollar Share and Unit Share categories in December 2013 based on total sales of comics, graphic novels and magazines to comic book specialty stores, according to Diamond Comic Distributors.

PUBLISHER MARKET SHARES
Based on Total Unit Sales of Products Invoiced in December 2013

RETAIL MARKET SHARE
PUBLISHER SHARE
MARVEL COMICS 35.42%
DC COMICS 27.22%
IDW PUBLISHING 8.18%
IMAGE COMICS 7.32%
DARK HORSE COMICS 6.28%
DYNAMITE ENTERTAINMENT 3.22%
BOOM! STUDIOS 2.06%
VALIANT ENTERTAINMENT LLC 1.11%
EAGLEMOSS PUBLICATIONS LTD 0.98%
ZENESCOPE ENTERTAINMENT INC 0.91%
AVATAR PRESS INC 0.90%
VIZ MEDIA 0.58%
RANDOM HOUSE 0.55%
ARCHIE COMIC PUBLICATIONS 0.53%
ARCHAIA ENTERTAINMENT LLC 0.41%
HACHETTE BOOK GROUP USA 0.37%
ONI PRESS INC. 0.35%
ST. MARTINS PRESS 0.24%
BONGO COMICS 0.21%
FANTAGRAPHICS BOOKS 0.20%
OTHER NON-TOP 20 2.99%
 
UNIT MARKET SHARE
PUBLISHER SHARE
MARVEL COMICS 36.56%
DC COMICS 31.13%
IMAGE COMICS 8.07%
DARK HORSE COMICS 6.35%
IDW PUBLISHING 6.17%
DYNAMITE ENTERTAINMENT 3.25%
BOOM! STUDIOS 2.12%
VALIANT ENTERTAINMENT LLC 1.16%
ZENESCOPE ENTERTAINMENT INC 0.91%
AVATAR PRESS INC 0.81%
ARCHIE COMIC PUBLICATIONS 0.67%
BONGO COMICS 0.27%
VIZ MEDIA 0.24%
ARCHAIA ENTERTAINMENT LLC 0.19%
EAGLEMOSS PUBLICATIONS LTD 0.18%
RANDOM HOUSE 0.16%
ONI PRESS INC. 0.15%
HACHETTE BOOK GROUP USA 0.10%
ST. MARTINS PRESS 0.06%
FANTAGRAPHICS BOOKS 0.04%
OTHER NON-TOP 20 1.39%

NEW TITLES SHIPPED
Based on Total Unit Sales of Products Invoiced in December 2013

NEW TITLES SHIPPED

PUBLISHER COMICS SHIPPED GRAPHIC NOVELS SHIPPED MAGAZINES SHIPPED TOTAL SHIPPED
DC ENTERTAINMENT 92 25 1 118
MARVEL COMICS 72 30 0 102
IDW PUBLISHING 55 33 0 88
DARK HORSE COMICS 50 12 0 62
IMAGE COMICS 47 12 0 59
DYNAMITE ENTERTAINMENT 34 6 0 40
BOOM! STUDIOS 28 4 0 32
ZENESCOPE ENTERTAINMENT 11 3 0 14
VALIANT ENTERTAINMENT 8 4 0 12
EAGLEMOSS 0 0 5 5
OTHER 74 110 23 207

COMPARATIVE SALES STATISTICS
Based on Total Unit Sales of Products Invoiced in December 2013

  DOLLARS UNITS
DECEMBER 2013 VS. NOVEMBER 2013
COMICS 0.63% 1.60%
GRAPHIC NOVELS -1.40% 3.67%
TOTAL COMICS/GN -0.03% 1.76%
DECEMBER 2013 VS. DECEMBER 2012
COMICS 1.09% -3.64%
GRAPHIC NOVELS 18.02% 20.38%
TOTAL COMICS/GN 5.93% -2.07%
YEAR 2013 VS. YEAR 2012
COMICS 10.22% 6.70%
GRAPHIC NOVELS 6.50% 5.12%
TOTAL COMICS/GN 9.04% 6.58%
FOURTH QUARTER 2013 VS. THIRD QUARTER 2013
COMICS -0.72% -2.39%
GRAPHIC NOVELS 5.79% 2.09%
TOTAL COMICS/GN 1.23% -2.06%
FOURTH QUARTER 2013 VS. FOURTH QUARTER 2012
COMICS 4.16% -0.97%
GRAPHIC NOVELS 7.80% 9.50%
TOTAL COMICS/GN 5.28% -0.22%
Dollar Market Shares for December 2013

Dollar Market Share – December 2013

Unit Market Shares for December 2013

Unit Market Share– November 2013

 

This information may not be reproduced in any format without the express permission of Diamond Comic Distributors.

How does Diamond calculate the charts? It all starts at the comic book shop.

Data for Diamond’s sales charts – which include the monthly market shares and all top product charts – are compiled by Diamond Comic Distributors from a universe of over 3,500 accounts, comprised of comic book specialty shops and other merchant stores and buyers. The shops are primarily located in North America, with a percentage of sales also to international stores and buyers located throughout the world. The account base includes not only brick-and-mortar comic book specialty shops, but also Internet stores, chain stores, and other specialty stores.

Unit and dollar market shares are calculated based upon orders for comic books, graphic novels, and magazines invoiced and shipped to Diamond accounts during any given month, which comprises initial pre-orders, advance reorders, and reorders, minus any copies that are received back from a title marked as returnable.

The count of new titles shipped includes all titles that were invoiced by Diamond to retailers for the first time during the month and is not the official solicited title count for the month. Variant edition comic books and graphic novels at the same price point count as a single SKU. Variant edition comic books and graphic novels at different price points count as separate SKUs for each edition.