Free Comic Book Day Spotlight: Bongo Comics!

Each day throughout the rest of January and through to the February 2005 online order deadline, Diamond Daily will turn the spotlight on a Gold or Silver Free Comic Book Day publisher. We hope that this will allow you to make the most informed buying decision when purchasing your FCBD editions.

Remember: You must buy at least $50.00 worth of the Gold Sponsor titles in order to be a participating retailer for FCBD 2005. You must also own a storefront business and agree to give away the comics on May 7, 2005.

Bart Simpson would probably love Free Comic Book Day - it's easier than trying con the money out of Homer, or sneak some "borrowed copies" past the watchful eye of The Comic Book Guy. So it's fitting that Bongo Comics has joined the ranks of Gold Sponsors with the Bongo Comics Free Comic Book Day Gimme! Gimme! Giveaway FCBD Edition (FEB050013J, $0.20).

A Quick Synopsis:
This year the comic company that brings you The Simpsons and Futurama in the fantastic four-color format jumps into the fray on Free Comic Book Day by joining with retailers to reel in new readers, with a comic cornucopia of tantalizing tidbits and a spectacular sampling of the best in humor comics!

Why It's Good for Free Comic Book Day (And You!):
If there is a property created in the last two decades that has more fully and completely penetrated the mainstream consciousness than The Simpsons, we can't remember it...which proves the point. The cartoon sitcom has grown from interstitial filler on The Tracy Ullman Show into a bonafide international pop culture phenomenon that redefined animation and comedy at the same time.

The availability of such a broadly recognized property makes it even easier for you to make certain that everyone who walks into your store on May will walk out with something they enjoy. Furthermore, since fans of The Simpsons number in the millions (many of whom will be pleasantly surprised to discover a comic book of their favorite characters), the book is also an excellent outreach opportunity that can bring new readers back to your store for more.

How to Use It:
You'll need to purchase at least 25 copies of Bongo Comics Free Comic Book Day Gimme! Gimme! Giveaway FCBD Edition to be considered a participating retailer, but the odds are you'll want many more than that. The comic is the perfect giveaway for the teen who thinks he's too cool for comics, for the young parents who stopped in for something for their child, and for the girlfriend who's waiting for her boyfriend to make up his mind about the other comics! It's a universally known property that will immediately resonate with the newcomers to your store on May 7 - since The Simpsons are a known quantity, new readers will know what to expect in advance, and will be pleased to see the characters and humor they already know and love translated to the comic book page.

Be sure to stock up on the following Bongo trade paperbacks, too. When a new reader laughs himself silly over the FCBD edition and asks, "Are there any more like this?" you want to be able to point to a well-stocked shelf and say, "Yes."

REMEMBER: Free Comic Book Day comics and promotional items are listed on your February Previews Order Form. Order now!