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Publisher Market Shares: June 2016

Marvel Comics was the leading publisher in Retail Dollar Share and Unit Share categories in June 2016 based on total sales of comics, graphic novels and magazines to comic book specialty stores, according to Diamond Comic Distributors.

PUBLISHER MARKET SHARES
Based on Total Unit Sales of Products Invoiced in June 2016

RETAIL MARKET SHARE
PUBLISHER SHARE
MARVEL COMICS 40.08%
DC ENTERTAINMENT 29.93%
IMAGE COMICS 7.88%
IDW PUBLISHING 5.22%
DARK HORSE COMICS 2.81%
BOOM! STUDIOS 2.23%
DYNAMITE ENTERTAINMENT 1.45%
TITAN COMICS 1.09%
VIZ MEDIA 0.97%
VALIANT ENTERTAINMENT LLC 0.75%
ONI PRESS INC. 0.75%
AVATAR PRESS INC 0.73%
ARCHIE COMIC PUBLICATIONS 0.59%
RANDOM HOUSE 0.57%
HACHETTE BOOK GROUP USA 0.38%
ZENESCOPE ENTERTAINMENT INC 0.37%
ACTION LAB ENTERTAINMENT 0.31%
ST. MARTINS PRESS 0.27%
BENITEZ PRODUCTIONS 0.20%
FANTAGRAPHICS BOOKS 0.18%
OTHER NON-TOP 20 3.22%
 
UNIT MARKET SHARE
PUBLISHER SHARE
MARVEL COMICS 44.17%
DC ENTERTAINMENT 31.69%
IMAGE COMICS 7.64%
IDW PUBLISHING 4.15%
BOOM! STUDIOS 2.18%
DARK HORSE COMICS 1.76%
DYNAMITE ENTERTAINMENT 1.17%
TITAN COMICS 1.07%
VALIANT ENTERTAINMENT LLC 0.84%
ONI PRESS INC. 0.55%
ARCHIE COMIC PUBLICATIONS 0.53%
AVATAR PRESS INC 0.45%
VIZ MEDIA 0.34%
ZENESCOPE ENTERTAINMENT INC 0.34%
ACTION LAB ENTERTAINMENT 0.27%
BENITEZ PRODUCTIONS 0.18%
RANDOM HOUSE 0.17%
HACHETTE BOOK GROUP USA 0.11%
ST. MARTINS PRESS 0.08%
FANTAGRAPHICS BOOKS 0.05%
OTHER NON-TOP 20 2.27%

NEW TITLES SHIPPED
Based on Total Unit Sales of Products Invoiced in June 2016

PUBLISHER COMICS SHIPPED GRAPHIC NOVELS SHIPPED MAGAZINES SHIPPED TOTAL SHIPPED
MARVEL COMICS 112 42 0 154
DC ENTERTAINMENT 69 30 1 100
IDW PUBLISHING 56 27 0 83
IMAGE COMICS 57 16 1 74
DARK HORSE COMICS 23 25 0 48
BOOM ENTERTAINMENT 24 9 0 33
TITAN COMICS 23 6 3 32
DYNAMITE ENTERTAINMENT 22 4 0 26
VIZ MEDIA 0 23 0 23
VALIANT ENTERTAINMENT LLC 9 3 0 12
OTHER NON-TOP 10 141 149 29 319

COMPARATIVE SALES STATISTICS
Based on Total Unit Sales of Products Invoiced in June 2016

  DOLLARS UNITS
JUNE 2016 VS. MAY 2016
COMICS 34.90% 37.59%
GRAPHIC NOVELS 25.16% 49.68%
TOTAL COMICS/GN 31.77% 38.59%
JUNE 2016 VS. JUNE 2015
COMICS 23.06% 19.75%
GRAPHIC NOVELS 14.37% 17.55%
TOTAL COMICS/GN 20.26% 19.55%
YEAR-TO-DATE 2016 VS. YEAR-TO-DATE 2015
COMICS -3.84% -8.38%
GRAPHIC NOVELS 6.58% 6.30%
TOTAL COMICS/GN -0.73% -7.26%
SECOND QUARTER 2016 VS. FIRST QUARTER 2016
COMICS 18.04% 18.05%
GRAPHIC NOVELS 12.48% 17.06%
TOTAL COMICS/GN 16.22% 17.96%
SECOND QUARTER 2016 VS. SECOND QUARTER 2015
COMICS -4.21% -7.71%
GRAPHIC NOVELS 1.69% 0.80%
TOTAL COMICS/GN -2.42% -7.02%

 

Dollar Market Shares for June 2016

Dollar Market Share – June 2016

Unit Market Shares for June 2016

Unit Market Share – June 2016

 

How does Diamond calculate the charts? It all starts at the comic book shop.

Data for Diamond’s sales charts — which includes the monthly market shares and all top product charts — are compiled by Diamond Comic Distributors from sales made to thousands of comic book specialty shops located in North America and around the world.  Additional sales made to online merchants and other specialty retailers may be included as well.

Unit and dollar market shares are calculated based upon orders for comic books, graphic novels, and magazines invoiced and shipped to Diamond customers during any given month, which comprises pre-orders, advance reorders, and reorders, minus any copies that are received back from a title marked as returnable. Please note that comics marked with an asterisk (*) have had their reported quantities reduced due to retailer returnability, and thus may rank lower on the charts than their actual sales would reflect.

The New Titles Count Chart includes all titles that were invoiced by Diamond to retailers for the first time during the month and is not the official solicited title count for the month. Variant edition comic books and graphic novels at the same price point count as a single SKU. Variant edition comic books, lenticular covers, digital combo packs, and graphic novels at different price points count as separate SKUs for each edition.

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